Digital and Content Strategy Guides

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Beginner's Guide to Building Your Digital Presence

Start building your agency's digital presence with this step by step guide to setting up Social Media Channels, Claiming your Google My Business page, Using LinkedIn to Prospect, and tips for optimizing your website.

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Beginner's Guide to Digital Analytics

Learn how to evaluate your digital strategy using digital analytic tools. In this guide we explore setting up Google Analytics and understanding the data.

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Beginner's Guide to Content Marketing and Content Creation

Do you create original content? This guide explores setting up a Content Marketing Strategy, the importance of original content, along with some tips to make your content work for you.

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“Joining Chicagoland SIA is one of the most important decisions to have a fast start. It’s excellent and caring staff have since assisted my agency greatly to survive and thrive. In addition to that, belonging to a circle of agents make you feel stronger. I strongly believe that is very important in today's environment.” Chris Kuo, Agent
Aegis and Associates
CSIA Member since 2009
“Since entering a partnership with SIAA in 2009, our agency binds coverage for over 80% of the clients we quote. My only regret, is not knowing about it sooner. A first class organization with first class leaders.” Darren Engar
Illinois Insurance Services
CSIA ISM since 2009
“SIAA has been a great partner for our agency for many years. It has allowed us access to many carriers that we would not otherwise have. Due to our association with SIAA the carriers provide us with superior service and work with us to grow our agency. In addition, we are able to obtain much better pricing with our management system and our comparative rater, this allows us to run our agency more efficiently. Finally, the over-rides that are available to us as a member are outstanding, we would never be able to negotiate that on our own. I feel it would be much harder to be an independent agency without our relationship with SIAA and our master agency.” John Miller
Merit Insurance Group
“Kemper began their relationship with Chicagoland SIA in late November of 2008. Since that point, Chicagoland SIA has become one of our largest agencies in Illinois and our Midwest Region. We have found the staff and organization as a whole to be very professional, outgoing and operate with the utmost of honesty and integrity. They are a credit to the growth, future, and well being of the Independent Agency system as we know it today.” Todd Berg
Marketing - Kemper
I just wanted to let you know how fortunate I am to have you and SIAA as a mentor and guidance in all aspects of running an insurance agency. My MBA is nothing more than a piece of paper in comparison to your knowledge and experience 😉 Beata Znalezniak
Biz Broker Inc