Episode 27 - Rebranding: Strategies, Tips, and When to Take the Leap

Rebranding your agency is a significant decision that can breathe new life into your business, but it's not one to take lightly. In this episode, Amanda and Kelsey dive into the three key phases of rebranding—planning, execution, and launch—sharing actionable tips and real-world examples along the way. Learn how to evaluate whether a rebrand is the right move, strategies for ensuring client buy-in, and how to maintain brand goodwill while introducing fresh changes. Whether you're considering a full overhaul or a simple refresh, this discussion offers invaluable insights to help your agency stand out in a crowded marketplace. Tune in for practical advice and inspiration for your next branding journey!

Resources Mentioned

Episode 14 - Logo Design for Independent Insurance Agents: Making Your Mark